Customer Success vs. Everybody
Customer Success vs. everyone (but in a fun way), book recommendations, acquisitions from a CS perspective, and beyond.
If you know someone who would benefit from this newsletter just forward this email along or send them this link!
Product Management vs. Customer Success
While the creation, journey, and provision of the product or service are critically supported by PM jobs, there is evidence that Customer Success roles, which disseminate value and experience, are on the increase.
Customer Support vs. Customer Success
While both are important, many businesses are beginning to focus more on customer success because it’s more efficient and cost-effective to help customers achieve their goals than it is to constantly be putting out fires.
Customer Marketing vs. Customer Success
No matter how loyal a customer may be, no one likes to be relentlessly sold to. With the right intentions, Customer Marketing activities can help reduce churn, raise customer retention, extend brand loyalty, and inspire customer advocacy.
Sales vs. Customer Success: Who Should Own Renewals and Upsells?
One of the most common topics posed in #CustomerSuccess forums, conferences, blogs, and beyond. The argued position is usually a ‘Yes’ or a ‘No’: clear, decisive, and primarily supported by one’s conviction, with minimal objective information.
In Other SaaS CS News 🚨
We'll leave you with...
Parts of Great Barrier Reef show highest coral cover seen in 36 years (by way of CNBC)