Under My Customer Advocacy Umbrella-ella-ella-ay-ay-ay

We're talking customer advocacy, advisory boards, referral programs, and more!

Under My Customer Advocacy Umbrella-ella-ella-ay-ay-ay

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Customer Advocacy Umbrellas

Are you reaching out to the same folks over and over? Are your customers starting to let you know that they’re busy? Is it taking time away from your AE’s schedule, delaying deals?

Customer Advisory Boards and Their Benefits

Tapping into honest critique from your customers is a crucial part of not only the strategic direction of your product but of your organization as a whole - even if sometimes, the truth is tough to hear.

Online Reviews: The Customer Reference That Never Sleeps

In their personal lives, tech buyers read Airbnb reviews, ask friends for restaurant recommendations and watch product reviews on YouTube. And their consumer expectations and purchasing processes cross over to their tech buys.

Leading Customer Escalations to Success

Even though escalations can be perceived as negative (if everything was going so well there would not be a need to escalate…), I propose seeing them as an opportunity to improve the relationship and partnership with the customer.

In Other SaaS CS News 🚨

CS + AI = ? Artificial intelligence in customer success
You don’t have to look far in science fiction, be it in books, TV, or film, to find dystopian depictions of artificial intelligence, commonly abbreviated as AI.
How Customer Success can transform your SaaS business
Learn how Customer Success can help SaaS leaders increase customer value attainment, net revenue retention (NRR), and product-led growth.
How to Craft the Best Client Onboarding Questionnaire
A client onboarding questionnaire promotes better communication with new clients. Here’s how to design one and administer it effectively.

We'll leave you with...

Janet Jackson had the power to crash laptop computers (by way of Microsoft)

A major computer manufacturer discovered that playing the music video for Janet Jackson’s “Rhythm Nation” would crash certain models of laptops.

I would not have wanted to be in the laboratory that they must have set up to investigate this problem. Not an artistic judgement. Keep reading -->

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